For those who sell thematic gifts, Valentine’s Day is the third most wonderful time of the year, after Christmas and the beginning of a new school year.If you are facing a computer and you’ve discovered “the gift” for your beloved, look out because you can be a click way from buying it or getting yourself an unpleasant present.

This is also the opinion of Frank Dorman, spokesman for the Federal Trade Commission (FTC), who advises the potential purchaser: "If you're going to buy online, be sure to research the company".

Epinion.com and Amazon.com are sites that an intelligent buyer should consult before doing any action, for learning how other consumers rate a company. You can’t afford being negligent when giving your personal details.Jewelry are a “must have”. But if you know this and intend to present somebody with, you also must know that is mandatory to check the seller's reputation through the Better Business Bureau or the state attorney general's office.    

So, read the FTC recommendations below:

• See the company's return policy and who will pay for the shipping costs if necessary.
• A luxury brand with little money? Is not fortune is fraud.
• Legitimate companies don’t ask your personal data through unsolicited e-mails or pop-ups.
• Use credit cards not cash or a money wiring service. You will have only $50 to pay if your credit card number will be stolen.
• You should have printed and saved records of the online transactions, even the e-mail exchanges with the seller.
• By turning off your computer when not using it, you prevent the installation of harmful software. See OnGuardOnline.gov or staysafeonline.org. for advices.
• Say no to phishing and other bad events installing anti-virus or anti-spyware software and a firewall, but permanently update them.
• Secure sites have an “s” added to the URL or a padlock on the browser's status bar.
• Other tips on www.ftc.gov or to the number (877) 382-4357.